Affluence in W9 2DD
How W9 2DD ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- Maida Hill
- Council
- Westminster
- Region
- London
- Neighbourhood population
- 2,435 (2024)
How well off W9 2DD is
On the English Indices of Deprivation 2025, the W9 2DD area scores 2.0 out of 10, placing it among the most deprived fifth of England. Its lowest-scoring category is income (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.
- Income1.0
- Barriers to housing and services1.0
- Children in low-income families1.0
- Older people in low-income households1.0
- Employment2.0
- Crime2.0
- Health and disability3.0
- Living environment3.0
- Education and skills5.0
Household income
Average yearly household income before tax (2022/23), estimated for local neighbourhoods.
Who is in work
52.6% of adults in the W9 2DD area are in work, broadly in line with the England average of 55.7%. 10% are retired and 11.6% are full-time students.
Social grade
33.6% of adults in the W9 2DD area work in managerial or professional jobs, broadly in line with the England average of 33.2%.
Highest qualification
46.1% of adults in the W9 2DD area hold a degree or equivalent, above the England average of 33.9%. 19.1% have no qualifications.
Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around W9 2DD (Maida Hill) (about 2,435 residents).
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.