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Postcode · London

Affluence in W12 8EN

How W12 8EN ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Brackenbury
Council
Hammersmith and Fulham
Region
London
Neighbourhood population
1,460 (2024)
Deprivation

How well off W12 8EN is

On the English Indices of Deprivation 2025, the W12 8EN area scores 5.0 out of 10, placing it close to the middle of the range for England. Its lowest-scoring category is living environment (2.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
5.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Living environment2.0
  • Employment4.0
  • Children in low-income families4.0
  • Older people in low-income households4.0
  • Income5.0
  • Health and disability5.0
  • Crime5.0
  • Education and skills8.0
  • Barriers to housing and services8.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£83,396
Before tax, all sources
England
£55,856
Above the national average
Higher than
95%
Of neighbourhoods in England and Wales
Work

Who is in work

65.7% of adults in the W12 8EN area are in work, above the England average of 55.7%. 10.3% are retired and 8.3% are full-time students.

W12 8ENEngland
Employee, full-time41.9%34.3%
Employee, part-time8.1%11.9%
Self-employed15.7%9.5%
Unemployed3.3%2.9%
Full-time student8.3%7.9%
Retired10.3%21.5%
Looking after home or family5.3%4.8%
Long-term sick or disabled4.1%4.1%
Other3.1%3.1%
Occupations

Social grade

50.1% of adults in the W12 8EN area work in managerial or professional jobs, well above the England average of 33.2%.

W12 8ENEngland
Higher managerial & professional25.3%13.2%
Lower managerial & professional24.9%19.9%
Intermediate7.1%11.4%
Small employers & self-employed10.6%10.6%
Lower supervisory & technical2.4%5.3%
Semi-routine5.3%11.3%
Routine7%12%
Never worked & long-term unemployed9.8%8.5%
Full-time students7.6%7.7%
Education

Highest qualification

60.3% of adults in the W12 8EN area hold a degree or equivalent, well above the England average of 33.9%. 12% have no qualifications.

W12 8ENEngland
Degree level or above60.3%33.9%
A level or equivalent11%16.9%
GCSE grade 4/C or above6.9%13.3%
Below GCSE grade 4/C5.7%9.7%
Apprenticeship1.6%5.3%
Other qualifications2.6%2.8%
No qualifications12%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around W12 8EN (Brackenbury) (about 1,460 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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