Affluence in W12 7GP
How W12 7GP ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- Shepherd's Bush North
- Council
- Hammersmith and Fulham
- Region
- London
- Neighbourhood population
- 1,898 (2024)
W12 7GPLondon
How well off W12 7GP is
On the English Indices of Deprivation 2025, the W12 7GP area scores 6.0 out of 10, placing it close to the middle of the range for England. Its lowest-scoring category is older people in low-income households (2.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.
- Older people in low-income households2.0
- Living environment3.0
- Children in low-income families3.0
- Income4.0
- Employment5.0
- Health and disability5.0
- Barriers to housing and services6.0
- Education and skills9.0
- Crime10.0
Household income
Average yearly household income before tax (2022/23), estimated for local neighbourhoods.
Who is in work
65.3% of adults in the W12 7GP area are in work, above the England average of 55.7%. 6.1% are retired and 11.6% are full-time students.
Social grade
44% of adults in the W12 7GP area work in managerial or professional jobs, above the England average of 33.2%.
Highest qualification
58.6% of adults in the W12 7GP area hold a degree or equivalent, well above the England average of 33.9%. 10.1% have no qualifications.
Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around W12 7GP (Shepherd's Bush North) (about 1,898 residents).
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.