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Postcode sector · London

Affluence in W1U 4

How W1U 4 ranks on deprivation and income, and the work and qualifications behind it.

Council
Westminster
Region
London
Population
4,490 (2024)
Deprivation

How well off W1U 4 is

On the English Indices of Deprivation 2025, W1U 4 scores 7.3 out of 10, placing it more affluent than most of England. Its lowest-scoring category is living environment (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
7.3/ 10
Most deprivedLeast deprived
Its 3 neighbourhoods, from 1 to 10
12345678910
Most deprivedLeast deprived
By category, lowest first
  • Living environment1.0
  • Older people in low-income households5.0
  • Crime6.3
  • Barriers to housing and services7.7
  • Children in low-income families8.0
  • Income8.3
  • Employment9.3
  • Health and disability9.3
  • Education and skills10.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£94,671
Before tax, all sources
England
£55,856
Above the national average
Higher than
98%
Of neighbourhoods in England and Wales
Work

Who is in work

62% of adults in W1U 4 are in work, broadly in line with the England average of 55.7%. 9.9% are retired and 15.2% are full-time students.

W1U 4England
Employee, full-time42.5%34.3%
Employee, part-time5.8%11.9%
Self-employed13.8%9.5%
Unemployed2%2.9%
Full-time student15.2%7.9%
Retired9.9%21.5%
Looking after home or family5.3%4.8%
Long-term sick or disabled1.6%4.1%
Other3.9%3.1%
Occupations

Social grade

57.3% of adults in W1U 4 work in managerial or professional jobs, well above the England average of 33.2%.

W1U 4England
Higher managerial & professional36.2%13.2%
Lower managerial & professional21.2%19.9%
Intermediate4.6%11.4%
Small employers & self-employed9.4%10.6%
Lower supervisory & technical1.3%5.3%
Semi-routine3%11.3%
Routine2.4%12%
Never worked & long-term unemployed7.2%8.5%
Full-time students14.8%7.7%
Education

Highest qualification

69.7% of adults in W1U 4 hold a degree or equivalent, more than double the England average of 33.9%. 6.1% have no qualifications.

W1U 4England
Degree level or above69.7%33.9%
A level or equivalent10.6%16.9%
GCSE grade 4/C or above5.9%13.3%
Below GCSE grade 4/C2.9%9.7%
Apprenticeship1.6%5.3%
Other qualifications3.2%2.8%
No qualifications6.1%18.1%

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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