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Postcode · London

Affluence in W14 9BL

How W14 9BL ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
West Kensington
Council
Hammersmith and Fulham
Region
London
Neighbourhood population
1,572 (2024)
Deprivation

How well off W14 9BL is

On the English Indices of Deprivation 2025, the W14 9BL area scores 7.0 out of 10, placing it more affluent than most of England. Its lowest-scoring category is living environment (2.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
7.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Living environment2.0
  • Barriers to housing and services4.0
  • Older people in low-income households4.0
  • Income7.0
  • Health and disability7.0
  • Children in low-income families7.0
  • Employment8.0
  • Crime8.0
  • Education and skills9.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£67,038
Before tax, all sources
England
£55,856
Above the national average
Higher than
80%
Of neighbourhoods in England and Wales
Work

Who is in work

57.9% of adults in the W14 9BL area are in work, broadly in line with the England average of 55.7%. 12.5% are retired and 12% are full-time students.

W14 9BLEngland
Employee, full-time39.4%34.3%
Employee, part-time6.7%11.9%
Self-employed11.8%9.5%
Unemployed4.6%2.9%
Full-time student12%7.9%
Retired12.5%21.5%
Looking after home or family6.4%4.8%
Long-term sick or disabled2.9%4.1%
Other3.7%3.1%
Occupations

Social grade

52.3% of adults in the W14 9BL area work in managerial or professional jobs, well above the England average of 33.2%.

W14 9BLEngland
Higher managerial & professional27.5%13.2%
Lower managerial & professional24.8%19.9%
Intermediate6.3%11.4%
Small employers & self-employed8.3%10.6%
Lower supervisory & technical2.7%5.3%
Semi-routine5.5%11.3%
Routine5%12%
Never worked & long-term unemployed8.3%8.5%
Full-time students11.6%7.7%
Education

Highest qualification

66.1% of adults in the W14 9BL area hold a degree or equivalent, well above the England average of 33.9%. 9.3% have no qualifications.

W14 9BLEngland
Degree level or above66.1%33.9%
A level or equivalent11.8%16.9%
GCSE grade 4/C or above4.2%13.3%
Below GCSE grade 4/C3.2%9.7%
Apprenticeship2.1%5.3%
Other qualifications3.4%2.8%
No qualifications9.3%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around W14 9BL (West Kensington) (about 1,572 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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