Affluence in W11 3TD
How W11 3TD ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- Holland Park
- Council
- Kensington and Chelsea
- Region
- London
- Neighbourhood population
- 1,328 (2024)
W11 3TDLondon
How well off W11 3TD is
On the English Indices of Deprivation 2025, the W11 3TD area scores 9.0 out of 10, placing it among the most affluent fifth of England. Its lowest-scoring category is living environment (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.
- Living environment1.0
- Crime8.0
- Education and skills9.0
- Income10.0
- Employment10.0
- Health and disability10.0
- Barriers to housing and services10.0
- Children in low-income families10.0
- Older people in low-income households10.0
Household income
Average yearly household income before tax (2022/23), estimated for local neighbourhoods.
Who is in work
57.2% of adults in the W11 3TD area are in work, broadly in line with the England average of 55.7%. 16.3% are retired and 7.2% are full-time students.
Social grade
56.8% of adults in the W11 3TD area work in managerial or professional jobs, well above the England average of 33.2%.
Highest qualification
74.2% of adults in the W11 3TD area hold a degree or equivalent, more than double the England average of 33.9%. 5% have no qualifications.
Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around W11 3TD (Holland Park) (about 1,328 residents).
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.