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Affluence in W10 5HP

How W10 5HP ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Ladbroke Grove
Council
Kensington and Chelsea
Region
London
Neighbourhood population
1,228 (2024)
Deprivation

How well off W10 5HP is

On the English Indices of Deprivation 2025, the W10 5HP area scores 1.0 out of 10, placing it among the most deprived fifth of England. Its lowest-scoring category is income (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
1.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Income1.0
  • Employment1.0
  • Health and disability1.0
  • Older people in low-income households1.0
  • Barriers to housing and services2.0
  • Children in low-income families2.0
  • Education and skills3.0
  • Crime4.0
  • Living environment4.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£51,917
Before tax, all sources
England
£55,856
Below the national average
Higher than
48%
Of neighbourhoods in England and Wales
Work

Who is in work

40.6% of adults in the W10 5HP area are in work, below the England average of 55.7%. 13.2% are retired and 15.3% are full-time students.

W10 5HPEngland
Employee, full-time19.8%34.3%
Employee, part-time12.9%11.9%
Self-employed7.9%9.5%
Unemployed4.4%2.9%
Full-time student15.3%7.9%
Retired13.2%21.5%
Looking after home or family13.7%4.8%
Long-term sick or disabled7.6%4.1%
Other5.1%3.1%
Occupations

Social grade

17.4% of adults in the W10 5HP area work in managerial or professional jobs, well below the England average of 33.2%.

W10 5HPEngland
Higher managerial & professional5.8%13.2%
Lower managerial & professional11.5%19.9%
Intermediate8.3%11.4%
Small employers & self-employed9.2%10.6%
Lower supervisory & technical3.5%5.3%
Semi-routine12.3%11.3%
Routine14.5%12%
Never worked & long-term unemployed20.2%8.5%
Full-time students14.7%7.7%
Education

Highest qualification

28% of adults in the W10 5HP area hold a degree or equivalent, below the England average of 33.9%. 26.3% have no qualifications.

W10 5HPEngland
Degree level or above28%33.9%
A level or equivalent17.4%16.9%
GCSE grade 4/C or above12.9%13.3%
Below GCSE grade 4/C7.8%9.7%
Apprenticeship3.2%5.3%
Other qualifications4.4%2.8%
No qualifications26.3%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around W10 5HP (Ladbroke Grove) (about 1,228 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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