Affluence in SW19 3SD
How SW19 3SD ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- Wimbledon Broadway South
- Council
- Merton
- Region
- London
- Neighbourhood population
- 1,619 (2024)
SW19 3SDLondon
How well off SW19 3SD is
On the English Indices of Deprivation 2025, the SW19 3SD area averages decile 9.0 of 10 — among the most affluent fifth of England. Its weakest domain is living environment (decile 2.0). The index ranks places within England only, so it can't be compared across the UK's nations.
- Living environment2.0
- Crime3.0
- Older people in low-income households6.0
- Barriers to housing and services9.0
- Income10.0
- Employment10.0
- Education and skills10.0
- Health and disability10.0
- Children in low-income families10.0
Household income
ONS's estimate of mean household income before tax, 2022/23. Published for neighbourhoods of around 7,000 people; areas spanning several are weighted by households.
Who is in work
Across England, 55.7% of adults are in work; the SW19 3SD area is above that, at 76.1%. 8% are retired and 6.6% are full-time students.
Social grade
Across England, 33.2% of adults work in managerial or professional jobs; the SW19 3SD area is well above that, at 62.5%.
Highest qualification
Across England, 33.9% of adults hold a degree or equivalent; the SW19 3SD area is more than double that, at 70.9%. 6.3% have no qualifications.
Census figures aren't published for single postcodes, so everything on this tab describes the neighbourhood SW19 3SD sits in (Wimbledon Broadway South): about 1,619 residents.
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.