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Affluence in SW19 1PD

How SW19 1PD ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Wimbledon Broadway South
Council
Merton
Region
London
Neighbourhood population
1,868 (2024)
Deprivation

How well off SW19 1PD is

On the English Indices of Deprivation 2025, the SW19 1PD area averages decile 10.0 of 10 — among the most affluent fifth of England. Its weakest domain is living environment (decile 3.0). The index ranks places within England only, so it can't be compared across the UK's nations.

Average decile
10.0/ 10
Most deprivedLeast deprived
By domain, most deprived first
  • Living environment3.0
  • Older people in low-income households6.0
  • Crime7.0
  • Income9.0
  • Barriers to housing and services9.0
  • Children in low-income families9.0
  • Employment10.0
  • Education and skills10.0
  • Health and disability10.0
Income

Household income

ONS's estimate of mean household income before tax, 2022/23. Published for neighbourhoods of around 7,000 people; areas spanning several are weighted by households.

Average a year
£96,744
Before tax, all sources
England
£55,856
Above the national average
Percentile
98
Higher than this share of neighbourhoods in England and Wales
Work

Who is in work

Across England, 55.7% of adults are in work; the SW19 1PD area is above that, at 74.6%. 9.9% are retired and 5.4% are full-time students.

SW19 1PDEngland
Employee, full-time52.4%34.3%
Employee, part-time8.6%11.9%
Self-employed13.6%9.5%
Unemployed3.6%2.9%
Full-time student5.4%7.9%
Retired9.9%21.5%
Looking after home or family3.9%4.8%
Long-term sick or disabled0.5%4.1%
Other2.2%3.1%
Occupations

Social grade

Across England, 33.2% of adults work in managerial or professional jobs; the SW19 1PD area is well above that, at 59.1%.

SW19 1PDEngland
Higher managerial & professional33.3%13.2%
Lower managerial & professional25.8%19.9%
Intermediate9.4%11.4%
Small employers & self-employed10.4%10.6%
Lower supervisory & technical2.5%5.3%
Semi-routine4.5%11.3%
Routine3.7%12%
Never worked & long-term unemployed5.4%8.5%
Full-time students5%7.7%
Education

Highest qualification

Across England, 33.9% of adults hold a degree or equivalent; the SW19 1PD area is more than double that, at 70%. 5.8% have no qualifications.

SW19 1PDEngland
Degree level or above70%33.9%
A level or equivalent10.4%16.9%
GCSE grade 4/C or above6%13.3%
Below GCSE grade 4/C3.7%9.7%
Apprenticeship1.9%5.3%
Other qualifications2.2%2.8%
No qualifications5.8%18.1%
About these figures

Census figures aren't published for single postcodes, so everything on this tab describes the neighbourhood SW19 1PD sits in (Wimbledon Broadway South): about 1,868 residents.

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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