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Affluence in SW16 4TR

How SW16 4TR ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Rowan Road
Council
Merton
Region
London
Neighbourhood population
1,819 (2024)
Deprivation

How well off SW16 4TR is

On the English Indices of Deprivation 2025, the SW16 4TR area averages decile 6.0 of 10 — close to the middle of the range for England. Its weakest domain is income (decile 4.0). The index ranks places within England only, so it can't be compared across the UK's nations.

Average decile
6.0/ 10
Most deprivedLeast deprived
By domain, most deprived first
  • Income4.0
  • Children in low-income families4.0
  • Employment5.0
  • Crime5.0
  • Living environment5.0
  • Older people in low-income households5.0
  • Education and skills6.0
  • Barriers to housing and services8.0
  • Health and disability9.0
Income

Household income

ONS's estimate of mean household income before tax, 2022/23. Published for neighbourhoods of around 7,000 people; areas spanning several are weighted by households.

Average a year
£70,552
Before tax, all sources
England
£55,856
Above the national average
Percentile
85
Higher than this share of neighbourhoods in England and Wales
Work

Who is in work

Across England, 55.7% of adults are in work; the SW16 4TR area is broadly in line with that, at 54.6%. 17.5% are retired and 8.2% are full-time students.

SW16 4TREngland
Employee, full-time29.2%34.3%
Employee, part-time11.4%11.9%
Self-employed13.9%9.5%
Unemployed3.5%2.9%
Full-time student8.2%7.9%
Retired17.5%21.5%
Looking after home or family5.7%4.8%
Long-term sick or disabled6.6%4.1%
Other3.8%3.1%
Occupations

Social grade

Across England, 33.2% of adults work in managerial or professional jobs; the SW16 4TR area is broadly in line with that, at 30.5%.

SW16 4TREngland
Higher managerial & professional10.8%13.2%
Lower managerial & professional19.7%19.9%
Intermediate13%11.4%
Small employers & self-employed14.6%10.6%
Lower supervisory & technical4.5%5.3%
Semi-routine10.1%11.3%
Routine9.2%12%
Never worked & long-term unemployed10.3%8.5%
Full-time students7.8%7.7%
Education

Highest qualification

Across England, 33.9% of adults hold a degree or equivalent; the SW16 4TR area is above that, at 38.4%. 19% have no qualifications.

SW16 4TREngland
Degree level or above38.4%33.9%
A level or equivalent14.4%16.9%
GCSE grade 4/C or above11%13.3%
Below GCSE grade 4/C9.4%9.7%
Apprenticeship4.5%5.3%
Other qualifications3.4%2.8%
No qualifications19%18.1%
About these figures

Census figures aren't published for single postcodes, so everything on this tab describes the neighbourhood SW16 4TR sits in (Rowan Road): about 1,819 residents.

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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