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Postcode · Stoke-on-Trent

Affluence in ST7 4HP

How ST7 4HP ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Kidsgrove East
Council
Newcastle-under-Lyme
Region
West Midlands
Neighbourhood population
1,137 (2024)
Deprivation

How well off ST7 4HP is

On the English Indices of Deprivation 2025, the ST7 4HP area scores 8.0 out of 10, placing it more affluent than most of England. Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
8.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Living environment5.0
  • Health and disability6.0
  • Education and skills7.0
  • Barriers to housing and services7.0
  • Children in low-income families7.0
  • Employment8.0
  • Crime8.0
  • Income9.0
  • Older people in low-income households9.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£45,926
Before tax, all sources
England
£55,856
Below the national average
Higher than
30%
Of neighbourhoods in England and Wales
Work

Who is in work

58.7% of adults in the ST7 4HP area are in work, broadly in line with the England average of 55.7%. 29.6% are retired and 4.5% are full-time students.

ST7 4HPEngland
Employee, full-time41%34.3%
Employee, part-time9.7%11.9%
Self-employed8%9.5%
Unemployed1.8%2.9%
Full-time student4.5%7.9%
Retired29.6%21.5%
Looking after home or family2.4%4.8%
Long-term sick or disabled1.6%4.1%
Other1.4%3.1%
Occupations

Social grade

29.1% of adults in the ST7 4HP area work in managerial or professional jobs, below the England average of 33.2%.

ST7 4HPEngland
Higher managerial & professional9.4%13.2%
Lower managerial & professional19.7%19.9%
Intermediate14.5%11.4%
Small employers & self-employed10.2%10.6%
Lower supervisory & technical7.2%5.3%
Semi-routine13.2%11.3%
Routine15.4%12%
Never worked & long-term unemployed6.3%8.5%
Full-time students4.2%7.7%
Education

Highest qualification

25.7% of adults in the ST7 4HP area hold a degree or equivalent, below the England average of 33.9%. 20.3% have no qualifications.

ST7 4HPEngland
Degree level or above25.7%33.9%
A level or equivalent17.6%16.9%
GCSE grade 4/C or above14.5%13.3%
Below GCSE grade 4/C10.1%9.7%
Apprenticeship8.8%5.3%
Other qualifications3%2.8%
No qualifications20.3%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around ST7 4HP (Kidsgrove East) (about 1,137 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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