Affluence in ST7 4DH
How ST7 4DH ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- Kidsgrove Central
- Council
- Newcastle-under-Lyme
- Region
- West Midlands
- Neighbourhood population
- 1,438 (2024)
ST7 4DHStoke-on-Trent
How well off ST7 4DH is
On the English Indices of Deprivation 2025, the ST7 4DH area scores 3.0 out of 10, placing it more deprived than most of England. Its lowest-scoring category is employment (2.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.
- Employment2.0
- Education and skills2.0
- Health and disability2.0
- Children in low-income families2.0
- Income3.0
- Older people in low-income households4.0
- Crime5.0
- Barriers to housing and services6.0
- Living environment10.0
Household income
Average yearly household income before tax (2022/23), estimated for local neighbourhoods.
Who is in work
51.8% of adults in the ST7 4DH area are in work, broadly in line with the England average of 55.7%. 27.3% are retired and 5.5% are full-time students.
Social grade
18.6% of adults in the ST7 4DH area work in managerial or professional jobs, well below the England average of 33.2%.
Highest qualification
14.9% of adults in the ST7 4DH area hold a degree or equivalent, less than half the England average of 33.9%. 29.5% have no qualifications.
Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around ST7 4DH (Kidsgrove Central) (about 1,438 residents).
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.