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Affluence in ST13 5

How ST13 5 ranks on deprivation and income, and the work and qualifications behind it.

Council
Staffordshire Moorlands
Region
West Midlands
Population
11,835 (2024)
Deprivation

How well off ST13 5 is

On the English Indices of Deprivation 2025, ST13 5 averages decile 5.7 of 10 — close to the middle of the range for England. Its weakest domain is living environment (decile 3.6). The index ranks places within England only, so it can't be compared across the UK's nations.

Average decile
5.7/ 10
Most deprivedLeast deprived
Its 7 neighbourhoods by decile
12345678910
Most deprivedLeast deprived
By domain, most deprived first
  • Living environment3.6
  • Education and skills4.7
  • Health and disability5.0
  • Employment5.1
  • Crime5.9
  • Older people in low-income households5.9
  • Income6.0
  • Children in low-income families6.4
  • Barriers to housing and services9.0
Income

Household income

ONS's estimate of mean household income before tax, 2022/23. Published for neighbourhoods of around 7,000 people; areas spanning several are weighted by households.

Average a year
£42,947
Before tax, all sources
England
£55,856
Below the national average
Percentile
20
Higher than this share of neighbourhoods in England and Wales
Work

Who is in work

Across England, 55.7% of adults are in work; ST13 5 is broadly in line with that, at 54.8%. 27.6% are retired and 4.7% are full-time students.

ST13 5England
Employee, full-time32.8%34.3%
Employee, part-time12.7%11.9%
Self-employed9.2%9.5%
Unemployed2.1%2.9%
Full-time student4.7%7.9%
Retired27.6%21.5%
Looking after home or family2.8%4.8%
Long-term sick or disabled5.2%4.1%
Other2.6%3.1%
Occupations

Social grade

Across England, 33.2% of adults work in managerial or professional jobs; ST13 5 is broadly in line with that, at 30.6%.

ST13 5England
Higher managerial & professional10.6%13.2%
Lower managerial & professional20%19.9%
Intermediate11.4%11.4%
Small employers & self-employed11.8%10.6%
Lower supervisory & technical6.6%5.3%
Semi-routine12.5%11.3%
Routine15.8%12%
Never worked & long-term unemployed6.8%8.5%
Full-time students4.5%7.7%
Education

Highest qualification

Across England, 33.9% of adults hold a degree or equivalent; ST13 5 is broadly in line with that, at 30.3%. 20% have no qualifications.

ST13 5England
Degree level or above30.3%33.9%
A level or equivalent16.9%16.9%
GCSE grade 4/C or above14%13.3%
Below GCSE grade 4/C10.1%9.7%
Apprenticeship6%5.3%
Other qualifications2.7%2.8%
No qualifications20%18.1%

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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