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Affluence in ST13 5

How ST13 5 ranks on deprivation and income, and the work and qualifications behind it.

Council
Staffordshire Moorlands
Region
West Midlands
Population
11,835 (2024)
Deprivation

How well off ST13 5 is

On the English Indices of Deprivation 2025, ST13 5 scores 5.7 out of 10, placing it close to the middle of the range for England. Its lowest-scoring category is living environment (3.6 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
5.7/ 10
Most deprivedLeast deprived
Its 7 neighbourhoods, from 1 to 10
12345678910
Most deprivedLeast deprived
By category, lowest first
  • Living environment3.6
  • Education and skills4.7
  • Health and disability5.0
  • Employment5.1
  • Crime5.9
  • Older people in low-income households5.9
  • Income6.0
  • Children in low-income families6.4
  • Barriers to housing and services9.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£42,947
Before tax, all sources
England
£55,856
Below the national average
Higher than
20%
Of neighbourhoods in England and Wales
Work

Who is in work

54.8% of adults in ST13 5 are in work, broadly in line with the England average of 55.7%. 27.6% are retired and 4.7% are full-time students.

ST13 5England
Employee, full-time32.8%34.3%
Employee, part-time12.7%11.9%
Self-employed9.2%9.5%
Unemployed2.1%2.9%
Full-time student4.7%7.9%
Retired27.6%21.5%
Looking after home or family2.8%4.8%
Long-term sick or disabled5.2%4.1%
Other2.6%3.1%
Occupations

Social grade

30.6% of adults in ST13 5 work in managerial or professional jobs, broadly in line with the England average of 33.2%.

ST13 5England
Higher managerial & professional10.6%13.2%
Lower managerial & professional20%19.9%
Intermediate11.4%11.4%
Small employers & self-employed11.8%10.6%
Lower supervisory & technical6.6%5.3%
Semi-routine12.5%11.3%
Routine15.8%12%
Never worked & long-term unemployed6.8%8.5%
Full-time students4.5%7.7%
Education

Highest qualification

30.3% of adults in ST13 5 hold a degree or equivalent, broadly in line with the England average of 33.9%. 20% have no qualifications.

ST13 5England
Degree level or above30.3%33.9%
A level or equivalent16.9%16.9%
GCSE grade 4/C or above14%13.3%
Below GCSE grade 4/C10.1%9.7%
Apprenticeship6%5.3%
Other qualifications2.7%2.8%
No qualifications20%18.1%

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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