Affluence in ST12 9HH
How ST12 9HH ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- Barlaston, Tittensor & Swynnerton
- Council
- Stafford
- Region
- West Midlands
- Neighbourhood population
- 1,818 (2024)
ST12 9HHStoke-on-Trent
How well off ST12 9HH is
On the English Indices of Deprivation 2025, the ST12 9HH area averages decile 7.0 of 10 — more affluent than most of England. Its weakest domain is barriers to housing and services (decile 2.0). The index ranks places within England only, so it can't be compared across the UK's nations.
- Barriers to housing and services2.0
- Living environment3.0
- Children in low-income families6.0
- Income8.0
- Employment8.0
- Education and skills8.0
- Health and disability8.0
- Crime8.0
- Older people in low-income households8.0
Household income
ONS's estimate of mean household income before tax, 2022/23. Published for neighbourhoods of around 7,000 people; areas spanning several are weighted by households.
Who is in work
Across England, 55.7% of adults are in work; the ST12 9HH area is broadly in line with that, at 51.5%. 33.9% are retired and 4.7% are full-time students.
Social grade
Across England, 33.2% of adults work in managerial or professional jobs; the ST12 9HH area is above that, at 38.8%.
Highest qualification
Across England, 33.9% of adults hold a degree or equivalent; the ST12 9HH area is broadly in line with that, at 36%. 15.7% have no qualifications.
Census figures aren't published for single postcodes, so everything on this tab describes the neighbourhood ST12 9HH sits in (Barlaston, Tittensor & Swynnerton): about 1,818 residents.
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.