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Postcode · Stoke-on-Trent

Affluence in ST10 2JP

How ST10 2JP ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Ipstones, Warslow & Hamps Valley
Council
Staffordshire Moorlands
Region
West Midlands
Neighbourhood population
1,736 (2024)
Deprivation

How well off ST10 2JP is

On the English Indices of Deprivation 2025, the ST10 2JP area scores 6.0 out of 10, placing it close to the middle of the range for England. Its lowest-scoring category is barriers to housing and services (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
6.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Barriers to housing and services1.0
  • Living environment1.0
  • Education and skills7.0
  • Employment8.0
  • Health and disability8.0
  • Older people in low-income households8.0
  • Income9.0
  • Crime10.0
  • Children in low-income families10.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£46,658
Before tax, all sources
England
£55,856
Below the national average
Higher than
32%
Of neighbourhoods in England and Wales
Work

Who is in work

54.4% of adults in the ST10 2JP area are in work, broadly in line with the England average of 55.7%. 34.6% are retired and 2.8% are full-time students.

ST10 2JPEngland
Employee, full-time25%34.3%
Employee, part-time11%11.9%
Self-employed18.4%9.5%
Unemployed1.4%2.9%
Full-time student2.8%7.9%
Retired34.6%21.5%
Looking after home or family2.2%4.8%
Long-term sick or disabled2.5%4.1%
Other2%3.1%
Occupations

Social grade

32.7% of adults in the ST10 2JP area work in managerial or professional jobs, broadly in line with the England average of 33.2%.

ST10 2JPEngland
Higher managerial & professional12.6%13.2%
Lower managerial & professional20%19.9%
Intermediate11.7%11.4%
Small employers & self-employed22.5%10.6%
Lower supervisory & technical5.8%5.3%
Semi-routine9.4%11.3%
Routine9.5%12%
Never worked & long-term unemployed5.8%8.5%
Full-time students2.8%7.7%
Education

Highest qualification

32.3% of adults in the ST10 2JP area hold a degree or equivalent, broadly in line with the England average of 33.9%. 18.5% have no qualifications.

ST10 2JPEngland
Degree level or above32.3%33.9%
A level or equivalent17.2%16.9%
GCSE grade 4/C or above13.1%13.3%
Below GCSE grade 4/C8.8%9.7%
Apprenticeship7.3%5.3%
Other qualifications2.8%2.8%
No qualifications18.5%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around ST10 2JP (Ipstones, Warslow & Hamps Valley) (about 1,736 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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