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Postcode · Totland Bay

Affluence in PO39 0DX

How PO39 0DX ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Yarmouth & Freshwater
Council
Isle of Wight
Region
South East
Neighbourhood population
1,620 (2024)
Deprivation

How well off PO39 0DX is

On the English Indices of Deprivation 2025, the PO39 0DX area scores 4.0 out of 10, placing it more deprived than most of England. Its lowest-scoring category is barriers to housing and services (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
4.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Barriers to housing and services1.0
  • Employment4.0
  • Education and skills4.0
  • Health and disability4.0
  • Income5.0
  • Living environment5.0
  • Children in low-income families5.0
  • Crime6.0
  • Older people in low-income households6.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£40,613
Before tax, all sources
England
£55,856
Below the national average
Higher than
13%
Of neighbourhoods in England and Wales
Work

Who is in work

42.2% of adults in the PO39 0DX area are in work, below the England average of 55.7%. 38.1% are retired and 3.6% are full-time students.

PO39 0DXEngland
Employee, full-time18.6%34.3%
Employee, part-time12.9%11.9%
Self-employed10.8%9.5%
Unemployed2.2%2.9%
Full-time student3.6%7.9%
Retired38.1%21.5%
Looking after home or family4.3%4.8%
Long-term sick or disabled6.8%4.1%
Other2.8%3.1%
Occupations

Social grade

26.7% of adults in the PO39 0DX area work in managerial or professional jobs, below the England average of 33.2%.

PO39 0DXEngland
Higher managerial & professional6.7%13.2%
Lower managerial & professional20%19.9%
Intermediate8.3%11.4%
Small employers & self-employed16.7%10.6%
Lower supervisory & technical8.3%5.3%
Semi-routine15.3%11.3%
Routine13%12%
Never worked & long-term unemployed8.1%8.5%
Full-time students3.6%7.7%
Education

Highest qualification

25.1% of adults in the PO39 0DX area hold a degree or equivalent, below the England average of 33.9%. 18.7% have no qualifications.

PO39 0DXEngland
Degree level or above25.1%33.9%
A level or equivalent19.5%16.9%
GCSE grade 4/C or above13%13.3%
Below GCSE grade 4/C12.1%9.7%
Apprenticeship7.9%5.3%
Other qualifications3.6%2.8%
No qualifications18.7%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around PO39 0DX (Yarmouth & Freshwater) (about 1,620 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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