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Postcode · London

Affluence in NW10 3AD

How NW10 3AD ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Brondesbury Park
Council
Brent
Region
London
Neighbourhood population
1,231 (2024)
Deprivation

How well off NW10 3AD is

On the English Indices of Deprivation 2025, the NW10 3AD area scores 6.0 out of 10, placing it close to the middle of the range for England. Its lowest-scoring category is barriers to housing and services (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
6.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Barriers to housing and services1.0
  • Living environment3.0
  • Older people in low-income households5.0
  • Income6.0
  • Employment7.0
  • Crime7.0
  • Education and skills8.0
  • Health and disability8.0
  • Children in low-income families8.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£74,302
Before tax, all sources
England
£55,856
Above the national average
Higher than
89%
Of neighbourhoods in England and Wales
Work

Who is in work

61.8% of adults in the NW10 3AD area are in work, broadly in line with the England average of 55.7%. 14.6% are retired and 7.6% are full-time students.

NW10 3ADEngland
Employee, full-time34%34.3%
Employee, part-time10.2%11.9%
Self-employed17.6%9.5%
Unemployed4.4%2.9%
Full-time student7.6%7.9%
Retired14.6%21.5%
Looking after home or family5.8%4.8%
Long-term sick or disabled1.8%4.1%
Other4%3.1%
Occupations

Social grade

41.6% of adults in the NW10 3AD area work in managerial or professional jobs, above the England average of 33.2%.

NW10 3ADEngland
Higher managerial & professional17.9%13.2%
Lower managerial & professional23.7%19.9%
Intermediate8.6%11.4%
Small employers & self-employed15.6%10.6%
Lower supervisory & technical3.4%5.3%
Semi-routine7.1%11.3%
Routine7.1%12%
Never worked & long-term unemployed9.4%8.5%
Full-time students7.2%7.7%
Education

Highest qualification

51.9% of adults in the NW10 3AD area hold a degree or equivalent, well above the England average of 33.9%. 14.3% have no qualifications.

NW10 3ADEngland
Degree level or above51.9%33.9%
A level or equivalent11.5%16.9%
GCSE grade 4/C or above8.8%13.3%
Below GCSE grade 4/C8%9.7%
Apprenticeship3.5%5.3%
Other qualifications2%2.8%
No qualifications14.3%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around NW10 3AD (Brondesbury Park) (about 1,231 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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