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Postcode sector · London

Affluence in NW10 2

How NW10 2 ranks on deprivation and income, and the work and qualifications behind it.

Council
Brent
Region
London
Population
22,615 (2024)
Deprivation

How well off NW10 2 is

On the English Indices of Deprivation 2025, NW10 2 scores 2.2 out of 10, placing it more deprived than most of England. Its lowest-scoring category is barriers to housing and services (1.2 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
2.2/ 10
Most deprivedLeast deprived
Its 11 neighbourhoods, from 1 to 10
12345678910
Most deprivedLeast deprived
By category, lowest first
  • Barriers to housing and services1.2
  • Children in low-income families1.5
  • Older people in low-income households1.5
  • Income1.6
  • Employment2.7
  • Living environment2.8
  • Crime3.0
  • Education and skills4.5
  • Health and disability4.9
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£59,365
Before tax, all sources
England
£55,856
Above the national average
Higher than
65%
Of neighbourhoods in England and Wales
Work

Who is in work

54.9% of adults in NW10 2 are in work, broadly in line with the England average of 55.7%. 10.3% are retired and 11.2% are full-time students.

NW10 2England
Employee, full-time28.9%34.3%
Employee, part-time12.6%11.9%
Self-employed13.4%9.5%
Unemployed4.9%2.9%
Full-time student11.2%7.9%
Retired10.3%21.5%
Looking after home or family7.5%4.8%
Long-term sick or disabled5.1%4.1%
Other6%3.1%
Occupations

Social grade

24.9% of adults in NW10 2 work in managerial or professional jobs, below the England average of 33.2%.

NW10 2England
Higher managerial & professional9.3%13.2%
Lower managerial & professional15.6%19.9%
Intermediate8.4%11.4%
Small employers & self-employed12.8%10.6%
Lower supervisory & technical4.6%5.3%
Semi-routine10.8%11.3%
Routine12.8%12%
Never worked & long-term unemployed15.1%8.5%
Full-time students10.5%7.7%
Education

Highest qualification

36.9% of adults in NW10 2 hold a degree or equivalent, broadly in line with the England average of 33.9%. 22.3% have no qualifications.

NW10 2England
Degree level or above36.9%33.9%
A level or equivalent12.7%16.9%
GCSE grade 4/C or above10.6%13.3%
Below GCSE grade 4/C9.2%9.7%
Apprenticeship4.1%5.3%
Other qualifications4.2%2.8%
No qualifications22.3%18.1%

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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