Affluence in NW1 8AD
How NW1 8AD ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- Primrose Hill
- Council
- Camden
- Region
- London
- Neighbourhood population
- 1,887 (2024)
NW1 8ADLondon
How well off NW1 8AD is
On the English Indices of Deprivation 2025, the NW1 8AD area scores 2.0 out of 10, placing it among the most deprived fifth of England. Its lowest-scoring category is crime (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.
- Crime1.0
- Children in low-income families1.0
- Older people in low-income households1.0
- Income2.0
- Employment2.0
- Health and disability3.0
- Barriers to housing and services3.0
- Living environment3.0
- Education and skills4.0
Household income
Average yearly household income before tax (2022/23), estimated for local neighbourhoods.
Who is in work
50.2% of adults in the NW1 8AD area are in work, broadly in line with the England average of 55.7%. 9.1% are retired and 16.1% are full-time students.
Social grade
33.8% of adults in the NW1 8AD area work in managerial or professional jobs, broadly in line with the England average of 33.2%.
Highest qualification
45.9% of adults in the NW1 8AD area hold a degree or equivalent, above the England average of 33.9%. 17.2% have no qualifications.
Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around NW1 8AD (Primrose Hill) (about 1,887 residents).
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.