Affluence in NN12 7QS
How NN12 7QS ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- Deanshanger, Potterspury & Old Stratford
- Council
- West Northamptonshire
- Region
- East Midlands
- Neighbourhood population
- 2,772 (2024)
NN12 7QSTowcester
How well off NN12 7QS is
On the English Indices of Deprivation 2025, the NN12 7QS area scores 9.0 out of 10, placing it among the most affluent fifth of England. Its lowest-scoring category is barriers to housing and services (3.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.
- Barriers to housing and services3.0
- Education and skills7.0
- Crime8.0
- Living environment8.0
- Income9.0
- Children in low-income families9.0
- Older people in low-income households9.0
- Employment10.0
- Health and disability10.0
Household income
Average yearly household income before tax (2022/23), estimated for local neighbourhoods.
Who is in work
67.4% of adults in the NN12 7QS area are in work, above the England average of 55.7%. 18.9% are retired and 5.2% are full-time students.
Social grade
45.1% of adults in the NN12 7QS area work in managerial or professional jobs, above the England average of 33.2%.
Highest qualification
36.7% of adults in the NN12 7QS area hold a degree or equivalent, broadly in line with the England average of 33.9%. 10.4% have no qualifications.
Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around NN12 7QS (Deanshanger, Potterspury & Old Stratford) (about 2,772 residents).
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.