Affluence in NN1 1DN
How NN1 1DN ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- Cliftonville & Rushmere
- Council
- West Northamptonshire
- Region
- East Midlands
- Neighbourhood population
- 1,646 (2024)
How well off NN1 1DN is
On the English Indices of Deprivation 2025, the NN1 1DN area scores 4.0 out of 10, placing it more deprived than most of England. Its lowest-scoring category is crime (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.
- Crime1.0
- Older people in low-income households1.0
- Health and disability3.0
- Barriers to housing and services3.0
- Living environment3.0
- Education and skills4.0
- Employment5.0
- Children in low-income families6.0
- Income7.0
Household income
Average yearly household income before tax (2022/23), estimated for local neighbourhoods.
Who is in work
66.6% of adults in the NN1 1DN area are in work, above the England average of 55.7%. 3.7% are retired and 15.7% are full-time students.
Social grade
32.4% of adults in the NN1 1DN area work in managerial or professional jobs, broadly in line with the England average of 33.2%.
Highest qualification
41.3% of adults in the NN1 1DN area hold a degree or equivalent, above the England average of 33.9%. 13.9% have no qualifications.
Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around NN1 1DN (Cliftonville & Rushmere) (about 1,646 residents).
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.