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Affluence in L45 9JP

How L45 9JP ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
New Brighton
Council
Wirral
Region
North West
Neighbourhood population
1,569 (2024)
Status
No longer in use
Deprivation

How well off L45 9JP is

On the English Indices of Deprivation 2025, the L45 9JP area scores 4.0 out of 10, placing it more deprived than most of England. Its lowest-scoring category is living environment (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
4.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Living environment1.0
  • Health and disability2.0
  • Employment4.0
  • Older people in low-income households5.0
  • Income6.0
  • Education and skills6.0
  • Crime7.0
  • Children in low-income families7.0
  • Barriers to housing and services10.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£39,822
Before tax, all sources
England
£55,856
Below the national average
Higher than
11%
Of neighbourhoods in England and Wales
Work

Who is in work

51.6% of adults in the L45 9JP area are in work, broadly in line with the England average of 55.7%. 28.4% are retired and 4.7% are full-time students.

L45 9JPEngland
Employee, full-time35%34.3%
Employee, part-time9.3%11.9%
Self-employed7.3%9.5%
Unemployed2.5%2.9%
Full-time student4.7%7.9%
Retired28.4%21.5%
Looking after home or family3%4.8%
Long-term sick or disabled6.7%4.1%
Other3.1%3.1%
Occupations

Social grade

36.8% of adults in the L45 9JP area work in managerial or professional jobs, broadly in line with the England average of 33.2%.

L45 9JPEngland
Higher managerial & professional13.7%13.2%
Lower managerial & professional23.2%19.9%
Intermediate14.2%11.4%
Small employers & self-employed8.8%10.6%
Lower supervisory & technical5.8%5.3%
Semi-routine11.3%11.3%
Routine8.6%12%
Never worked & long-term unemployed10.1%8.5%
Full-time students4.4%7.7%
Education

Highest qualification

38.9% of adults in the L45 9JP area hold a degree or equivalent, above the England average of 33.9%. 15.8% have no qualifications.

L45 9JPEngland
Degree level or above38.9%33.9%
A level or equivalent16.6%16.9%
GCSE grade 4/C or above13.5%13.3%
Below GCSE grade 4/C7.3%9.7%
Apprenticeship5.4%5.3%
Other qualifications2.5%2.8%
No qualifications15.8%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around L45 9JP (New Brighton) (about 1,569 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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