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Affluence in HG4 3BB

How HG4 3BB ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Masham, Kirkby Malzeard & North Stainley
Council
North Yorkshire
Region
Yorkshire and The Humber
Neighbourhood population
1,464 (2024)
Deprivation

How well off HG4 3BB is

On the English Indices of Deprivation 2025, the HG4 3BB area scores 6.0 out of 10, placing it close to the middle of the range for England. Its lowest-scoring category is barriers to housing and services (1.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
6.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Barriers to housing and services1.0
  • Living environment1.0
  • Education and skills8.0
  • Income9.0
  • Employment9.0
  • Health and disability9.0
  • Crime9.0
  • Older people in low-income households9.0
  • Children in low-income families10.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£50,483
Before tax, all sources
England
£55,856
Below the national average
Higher than
43%
Of neighbourhoods in England and Wales
Work

Who is in work

58% of adults in the HG4 3BB area are in work, broadly in line with the England average of 55.7%. 26.2% are retired and 6% are full-time students.

HG4 3BBEngland
Employee, full-time28.2%34.3%
Employee, part-time12.4%11.9%
Self-employed17.4%9.5%
Unemployed2%2.9%
Full-time student6%7.9%
Retired26.2%21.5%
Looking after home or family3.6%4.8%
Long-term sick or disabled2.2%4.1%
Other2.1%3.1%
Occupations

Social grade

43.6% of adults in the HG4 3BB area work in managerial or professional jobs, above the England average of 33.2%.

HG4 3BBEngland
Higher managerial & professional21.9%13.2%
Lower managerial & professional21.7%19.9%
Intermediate10.9%11.4%
Small employers & self-employed18.8%10.6%
Lower supervisory & technical3.5%5.3%
Semi-routine7.5%11.3%
Routine6.4%12%
Never worked & long-term unemployed3.6%8.5%
Full-time students5.8%7.7%
Education

Highest qualification

45.7% of adults in the HG4 3BB area hold a degree or equivalent, above the England average of 33.9%. 9.3% have no qualifications.

HG4 3BBEngland
Degree level or above45.7%33.9%
A level or equivalent16%16.9%
GCSE grade 4/C or above14.7%13.3%
Below GCSE grade 4/C9.2%9.7%
Apprenticeship3.5%5.3%
Other qualifications1.6%2.8%
No qualifications9.3%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around HG4 3BB (Masham, Kirkby Malzeard & North Stainley) (about 1,464 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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