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Affluence in GU30 7ES

How GU30 7ES ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Liphook
Council
East Hampshire
Region
South East
Neighbourhood population
1,843 (2024)
Deprivation

How well off GU30 7ES is

On the English Indices of Deprivation 2025, the GU30 7ES area averages decile 6.0 of 10 — close to the middle of the range for England. Its weakest domain is crime (decile 4.0). The index ranks places within England only, so it can't be compared across the UK's nations.

Average decile
6.0/ 10
Most deprivedLeast deprived
By domain, most deprived first
  • Crime4.0
  • Barriers to housing and services4.0
  • Children in low-income families4.0
  • Income5.0
  • Older people in low-income households5.0
  • Employment6.0
  • Education and skills6.0
  • Health and disability6.0
  • Living environment9.0
Income

Household income

ONS's estimate of mean household income before tax, 2022/23. Published for neighbourhoods of around 7,000 people; areas spanning several are weighted by households.

Average a year
£71,429
Before tax, all sources
England
£55,856
Above the national average
Percentile
86
Higher than this share of neighbourhoods in England and Wales
Work

Who is in work

Across England, 55.7% of adults are in work; the GU30 7ES area is broadly in line with that, at 54.6%. 26.4% are retired and 5.8% are full-time students.

GU30 7ESEngland
Employee, full-time32.7%34.3%
Employee, part-time11.3%11.9%
Self-employed10.6%9.5%
Unemployed3.1%2.9%
Full-time student5.8%7.9%
Retired26.4%21.5%
Looking after home or family3.7%4.8%
Long-term sick or disabled3.6%4.1%
Other2.8%3.1%
Occupations

Social grade

Across England, 33.2% of adults work in managerial or professional jobs; the GU30 7ES area is broadly in line with that, at 36.5%.

GU30 7ESEngland
Higher managerial & professional15.3%13.2%
Lower managerial & professional21.2%19.9%
Intermediate11.4%11.4%
Small employers & self-employed13.8%10.6%
Lower supervisory & technical6%5.3%
Semi-routine9.8%11.3%
Routine10.6%12%
Never worked & long-term unemployed6.3%8.5%
Full-time students5.6%7.7%
Education

Highest qualification

Across England, 33.9% of adults hold a degree or equivalent; the GU30 7ES area is broadly in line with that, at 34.8%. 16.9% have no qualifications.

GU30 7ESEngland
Degree level or above34.8%33.9%
A level or equivalent16.6%16.9%
GCSE grade 4/C or above13.1%13.3%
Below GCSE grade 4/C9.8%9.7%
Apprenticeship6.1%5.3%
Other qualifications2.7%2.8%
No qualifications16.9%18.1%
About these figures

Census figures aren't published for single postcodes, so everything on this tab describes the neighbourhood GU30 7ES sits in (Liphook): about 1,843 residents.

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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