Affluence in GU12 5SD
How GU12 5SD ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- Ash Vale
- Council
- Guildford
- Region
- South East
- Neighbourhood population
- 1,419 (2024)
How well off GU12 5SD is
On the English Indices of Deprivation 2025, the GU12 5SD area scores 10.0 out of 10, placing it among the most affluent fifth of England. Scores are ranked within England only, so they can’t be compared across UK nations.
- Barriers to housing and services5.0
- Living environment8.0
- Education and skills9.0
- Income10.0
- Employment10.0
- Health and disability10.0
- Crime10.0
- Children in low-income families10.0
- Older people in low-income households10.0
Household income
Average yearly household income before tax (2022/23), estimated for local neighbourhoods.
Who is in work
61.1% of adults in the GU12 5SD area are in work, broadly in line with the England average of 55.7%. 27.7% are retired and 4.3% are full-time students.
Social grade
47.7% of adults in the GU12 5SD area work in managerial or professional jobs, well above the England average of 33.2%.
Highest qualification
39.1% of adults in the GU12 5SD area hold a degree or equivalent, above the England average of 33.9%. 12.4% have no qualifications.
Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around GU12 5SD (Ash Vale) (about 1,419 residents).
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.