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Postcode · Kidderminster

Affluence in DY11 9HS

How DY11 9HS ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Franche
Council
Wyre Forest
Region
West Midlands
Neighbourhood population
1,235 (2024)
Deprivation

How well off DY11 9HS is

On the English Indices of Deprivation 2025, the DY11 9HS area averages decile 4.0 of 10 — more deprived than most of England. Its weakest domain is employment (decile 3.0). The index ranks places within England only, so it can't be compared across the UK's nations.

Average decile
4.0/ 10
Most deprivedLeast deprived
By domain, most deprived first
  • Employment3.0
  • Health and disability3.0
  • Education and skills4.0
  • Crime4.0
  • Income5.0
  • Living environment5.0
  • Children in low-income families5.0
  • Older people in low-income households8.0
  • Barriers to housing and services9.0
Income

Household income

ONS's estimate of mean household income before tax, 2022/23. Published for neighbourhoods of around 7,000 people; areas spanning several are weighted by households.

Average a year
£46,401
Before tax, all sources
England
£55,856
Below the national average
Percentile
31
Higher than this share of neighbourhoods in England and Wales
Work

Who is in work

Across England, 55.7% of adults are in work; the DY11 9HS area is broadly in line with that, at 55.4%. 26.6% are retired and 4.9% are full-time students.

DY11 9HSEngland
Employee, full-time33.4%34.3%
Employee, part-time14.8%11.9%
Self-employed7.2%9.5%
Unemployed3%2.9%
Full-time student4.9%7.9%
Retired26.6%21.5%
Looking after home or family3%4.8%
Long-term sick or disabled4.3%4.1%
Other2.8%3.1%
Occupations

Social grade

Across England, 33.2% of adults work in managerial or professional jobs; the DY11 9HS area is below that, at 25%.

DY11 9HSEngland
Higher managerial & professional6.7%13.2%
Lower managerial & professional18.4%19.9%
Intermediate12.5%11.4%
Small employers & self-employed8.8%10.6%
Lower supervisory & technical6.5%5.3%
Semi-routine16.2%11.3%
Routine17.7%12%
Never worked & long-term unemployed8.8%8.5%
Full-time students4.4%7.7%
Education

Highest qualification

Across England, 33.9% of adults hold a degree or equivalent; the DY11 9HS area is well below that, at 22.9%. 22.6% have no qualifications.

DY11 9HSEngland
Degree level or above22.9%33.9%
A level or equivalent17.2%16.9%
GCSE grade 4/C or above14.8%13.3%
Below GCSE grade 4/C11.9%9.7%
Apprenticeship7.9%5.3%
Other qualifications2.7%2.8%
No qualifications22.6%18.1%
About these figures

Census figures aren't published for single postcodes, so everything on this tab describes the neighbourhood DY11 9HS sits in (Franche): about 1,235 residents.

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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