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Postcode · Kidderminster

Affluence in DY11 5SU

How DY11 5SU ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Wolverley, Cookley & Blakedown
Council
Wyre Forest
Region
West Midlands
Neighbourhood population
2,534 (2024)
Deprivation

How well off DY11 5SU is

On the English Indices of Deprivation 2025, the DY11 5SU area averages decile 5.0 of 10 — close to the middle of the range for England. Its weakest domain is barriers to housing and services (decile 3.0). The index ranks places within England only, so it can't be compared across the UK's nations.

Average decile
5.0/ 10
Most deprivedLeast deprived
By domain, most deprived first
  • Barriers to housing and services3.0
  • Living environment3.0
  • Employment5.0
  • Older people in low-income households5.0
  • Income6.0
  • Education and skills6.0
  • Crime6.0
  • Children in low-income families6.0
  • Health and disability7.0
Income

Household income

ONS's estimate of mean household income before tax, 2022/23. Published for neighbourhoods of around 7,000 people; areas spanning several are weighted by households.

Average a year
£52,169
Before tax, all sources
England
£55,856
Below the national average
Percentile
48
Higher than this share of neighbourhoods in England and Wales
Work

Who is in work

Across England, 55.7% of adults are in work; the DY11 5SU area is below that, at 48.7%. 34.5% are retired and 4.7% are full-time students.

DY11 5SUEngland
Employee, full-time27%34.3%
Employee, part-time9.9%11.9%
Self-employed11.8%9.5%
Unemployed1.9%2.9%
Full-time student4.7%7.9%
Retired34.5%21.5%
Looking after home or family3.7%4.8%
Long-term sick or disabled4.3%4.1%
Other2.2%3.1%
Occupations

Social grade

Across England, 33.2% of adults work in managerial or professional jobs; the DY11 5SU area is broadly in line with that, at 34.7%.

DY11 5SUEngland
Higher managerial & professional14.4%13.2%
Lower managerial & professional20.4%19.9%
Intermediate10.8%11.4%
Small employers & self-employed15.3%10.6%
Lower supervisory & technical5.2%5.3%
Semi-routine11.5%11.3%
Routine10.4%12%
Never worked & long-term unemployed7.5%8.5%
Full-time students4.6%7.7%
Education

Highest qualification

Across England, 33.9% of adults hold a degree or equivalent; the DY11 5SU area is below that, at 29.5%. 23.1% have no qualifications.

DY11 5SUEngland
Degree level or above29.5%33.9%
A level or equivalent15.7%16.9%
GCSE grade 4/C or above12.8%13.3%
Below GCSE grade 4/C8.8%9.7%
Apprenticeship7.2%5.3%
Other qualifications2.8%2.8%
No qualifications23.1%18.1%
About these figures

Census figures aren't published for single postcodes, so everything on this tab describes the neighbourhood DY11 5SU sits in (Wolverley, Cookley & Blakedown): about 2,534 residents.

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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