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Postcode · Kidderminster

Affluence in DY10 1WZ

How DY10 1WZ ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Franche
Council
Wyre Forest
Region
West Midlands
Neighbourhood population
1,235 (2024)
Deprivation

How well off DY10 1WZ is

On the English Indices of Deprivation 2025, the DY10 1WZ area scores 4.0 out of 10, placing it more deprived than most of England. Its lowest-scoring category is employment (3.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
4.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Employment3.0
  • Health and disability3.0
  • Education and skills4.0
  • Crime4.0
  • Income5.0
  • Living environment5.0
  • Children in low-income families5.0
  • Older people in low-income households8.0
  • Barriers to housing and services9.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£46,401
Before tax, all sources
England
£55,856
Below the national average
Higher than
31%
Of neighbourhoods in England and Wales
Work

Who is in work

55.4% of adults in the DY10 1WZ area are in work, broadly in line with the England average of 55.7%. 26.6% are retired and 4.9% are full-time students.

DY10 1WZEngland
Employee, full-time33.4%34.3%
Employee, part-time14.8%11.9%
Self-employed7.2%9.5%
Unemployed3%2.9%
Full-time student4.9%7.9%
Retired26.6%21.5%
Looking after home or family3%4.8%
Long-term sick or disabled4.3%4.1%
Other2.8%3.1%
Occupations

Social grade

25% of adults in the DY10 1WZ area work in managerial or professional jobs, below the England average of 33.2%.

DY10 1WZEngland
Higher managerial & professional6.7%13.2%
Lower managerial & professional18.4%19.9%
Intermediate12.5%11.4%
Small employers & self-employed8.8%10.6%
Lower supervisory & technical6.5%5.3%
Semi-routine16.2%11.3%
Routine17.7%12%
Never worked & long-term unemployed8.8%8.5%
Full-time students4.4%7.7%
Education

Highest qualification

22.9% of adults in the DY10 1WZ area hold a degree or equivalent, well below the England average of 33.9%. 22.6% have no qualifications.

DY10 1WZEngland
Degree level or above22.9%33.9%
A level or equivalent17.2%16.9%
GCSE grade 4/C or above14.8%13.3%
Below GCSE grade 4/C11.9%9.7%
Apprenticeship7.9%5.3%
Other qualifications2.7%2.8%
No qualifications22.6%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around DY10 1WZ (Franche) (about 1,235 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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