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Postcode district · New Milton

Affluence in BH25

How BH25 ranks on deprivation and income, and the work and qualifications behind it.

Council
New Forest
Region
South East
Population
27,124 (2024)
Deprivation

How well off BH25 is

On the English Indices of Deprivation 2025, BH25 scores 7.1 out of 10, placing it more affluent than most of England. Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
7.1/ 10
Most deprivedLeast deprived
Its 17 neighbourhoods, from 1 to 10
12345678910
Most deprivedLeast deprived
By category, lowest first
  • Education and skills5.8
  • Employment6.4
  • Crime6.5
  • Children in low-income families6.7
  • Barriers to housing and services6.9
  • Income7.1
  • Health and disability7.2
  • Older people in low-income households7.4
  • Living environment8.4
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£48,712
Before tax, all sources
England
£55,856
Below the national average
Higher than
38%
Of neighbourhoods in England and Wales
Work

Who is in work

44.6% of adults in BH25 are in work, below the England average of 55.7%. 41% are retired and 3.6% are full-time students.

BH25England
Employee, full-time23.7%34.3%
Employee, part-time11.5%11.9%
Self-employed9.4%9.5%
Unemployed1.6%2.9%
Full-time student3.6%7.9%
Retired41%21.5%
Looking after home or family3.4%4.8%
Long-term sick or disabled3.4%4.1%
Other2.3%3.1%
Occupations

Social grade

33.6% of adults in BH25 work in managerial or professional jobs, broadly in line with the England average of 33.2%.

BH25England
Higher managerial & professional12.7%13.2%
Lower managerial & professional20.9%19.9%
Intermediate13.3%11.4%
Small employers & self-employed13.4%10.6%
Lower supervisory & technical6%5.3%
Semi-routine14.1%11.3%
Routine9.6%12%
Never worked & long-term unemployed6.6%8.5%
Full-time students3.5%7.7%
Education

Highest qualification

29.1% of adults in BH25 hold a degree or equivalent, below the England average of 33.9%. 18.2% have no qualifications.

BH25England
Degree level or above29.1%33.9%
A level or equivalent16%16.9%
GCSE grade 4/C or above14.4%13.3%
Below GCSE grade 4/C11.2%9.7%
Apprenticeship7.5%5.3%
Other qualifications3.6%2.8%
No qualifications18.2%18.1%

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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