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Postcode district · Broadstone

Affluence in BH18

How BH18 ranks on deprivation and income, and the work and qualifications behind it.

Council
Bournemouth, Christchurch and Poole
Region
South West
Population
23,061 (2024)
Deprivation

How well off BH18 is

On the English Indices of Deprivation 2025, BH18 scores 8.6 out of 10, placing it among the most affluent fifth of England. Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
8.6/ 10
Most deprivedLeast deprived
Its 15 neighbourhoods, from 1 to 10
12345678910
Most deprivedLeast deprived
By category, lowest first
  • Barriers to housing and services6.7
  • Education and skills7.5
  • Employment8.0
  • Health and disability8.0
  • Older people in low-income households8.0
  • Income8.2
  • Children in low-income families8.2
  • Crime8.6
  • Living environment9.3
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£60,064
Before tax, all sources
England
£55,856
Above the national average
Higher than
67%
Of neighbourhoods in England and Wales
Work

Who is in work

53.1% of adults in BH18 are in work, broadly in line with the England average of 55.7%. 33.4% are retired and 4.9% are full-time students.

BH18England
Employee, full-time30%34.3%
Employee, part-time13.6%11.9%
Self-employed9.4%9.5%
Unemployed1.6%2.9%
Full-time student4.9%7.9%
Retired33.4%21.5%
Looking after home or family3.2%4.8%
Long-term sick or disabled2.2%4.1%
Other1.5%3.1%
Occupations

Social grade

39.3% of adults in BH18 work in managerial or professional jobs, above the England average of 33.2%.

BH18England
Higher managerial & professional15.8%13.2%
Lower managerial & professional23.5%19.9%
Intermediate14.3%11.4%
Small employers & self-employed11.2%10.6%
Lower supervisory & technical4.8%5.3%
Semi-routine11.5%11.3%
Routine8.5%12%
Never worked & long-term unemployed5.7%8.5%
Full-time students4.8%7.7%
Education

Highest qualification

32% of adults in BH18 hold a degree or equivalent, broadly in line with the England average of 33.9%. 15.4% have no qualifications.

BH18England
Degree level or above32%33.9%
A level or equivalent18.4%16.9%
GCSE grade 4/C or above15.1%13.3%
Below GCSE grade 4/C9.7%9.7%
Apprenticeship6.8%5.3%
Other qualifications2.6%2.8%
No qualifications15.4%18.1%

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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