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Postcode · Poole

Affluence in BH12 4FS

How BH12 4FS ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
Branksome West
Council
Bournemouth, Christchurch and Poole
Region
South West
Neighbourhood population
1,542 (2024)
Deprivation

How well off BH12 4FS is

On the English Indices of Deprivation 2025, the BH12 4FS area scores 8.0 out of 10, placing it more affluent than most of England. Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
8.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Education and skills5.0
  • Crime5.0
  • Living environment6.0
  • Health and disability7.0
  • Children in low-income families7.0
  • Income8.0
  • Employment8.0
  • Older people in low-income households8.0
  • Barriers to housing and services10.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£50,600
Before tax, all sources
England
£55,856
Below the national average
Higher than
43%
Of neighbourhoods in England and Wales
Work

Who is in work

59.9% of adults in the BH12 4FS area are in work, broadly in line with the England average of 55.7%. 24.3% are retired and 4.1% are full-time students.

BH12 4FSEngland
Employee, full-time35.7%34.3%
Employee, part-time12.4%11.9%
Self-employed11.7%9.5%
Unemployed2.4%2.9%
Full-time student4.1%7.9%
Retired24.3%21.5%
Looking after home or family4.1%4.8%
Long-term sick or disabled2.7%4.1%
Other2.5%3.1%
Occupations

Social grade

34.8% of adults in the BH12 4FS area work in managerial or professional jobs, broadly in line with the England average of 33.2%.

BH12 4FSEngland
Higher managerial & professional12.4%13.2%
Lower managerial & professional22.4%19.9%
Intermediate11.2%11.4%
Small employers & self-employed13.7%10.6%
Lower supervisory & technical5.6%5.3%
Semi-routine14.2%11.3%
Routine10.9%12%
Never worked & long-term unemployed5.7%8.5%
Full-time students3.8%7.7%
Education

Highest qualification

26.7% of adults in the BH12 4FS area hold a degree or equivalent, below the England average of 33.9%. 18.3% have no qualifications.

BH12 4FSEngland
Degree level or above26.7%33.9%
A level or equivalent19.5%16.9%
GCSE grade 4/C or above13.5%13.3%
Below GCSE grade 4/C11%9.7%
Apprenticeship7.9%5.3%
Other qualifications3%2.8%
No qualifications18.3%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around BH12 4FS (Branksome West) (about 1,542 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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