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Postcode · Bournemouth

Affluence in BH10 4BS

How BH10 4BS ranks on deprivation and income, and the work and qualifications behind it.

Neighbourhood
East Howe & Ensbury Park
Council
Bournemouth, Christchurch and Poole
Region
South West
Neighbourhood population
1,551 (2024)
Deprivation

How well off BH10 4BS is

On the English Indices of Deprivation 2025, the BH10 4BS area scores 3.0 out of 10, placing it more deprived than most of England. Its lowest-scoring category is employment (2.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.

Overall score
3.0/ 10
Most deprivedLeast deprived
By category, lowest first
  • Employment2.0
  • Crime2.0
  • Income3.0
  • Health and disability3.0
  • Older people in low-income households3.0
  • Education and skills4.0
  • Children in low-income families4.0
  • Barriers to housing and services6.0
  • Living environment8.0
Income

Household income

Average yearly household income before tax (2022/23), estimated for local neighbourhoods.

Annual income
£46,985
Before tax, all sources
England
£55,856
Below the national average
Higher than
33%
Of neighbourhoods in England and Wales
Work

Who is in work

48.8% of adults in the BH10 4BS area are in work, below the England average of 55.7%. 26.1% are retired and 9.2% are full-time students.

BH10 4BSEngland
Employee, full-time28.1%34.3%
Employee, part-time13%11.9%
Self-employed7.7%9.5%
Unemployed0.8%2.9%
Full-time student9.2%7.9%
Retired26.1%21.5%
Looking after home or family5.1%4.8%
Long-term sick or disabled7.6%4.1%
Other2.4%3.1%
Occupations

Social grade

24.7% of adults in the BH10 4BS area work in managerial or professional jobs, below the England average of 33.2%.

BH10 4BSEngland
Higher managerial & professional8.5%13.2%
Lower managerial & professional16.2%19.9%
Intermediate12.4%11.4%
Small employers & self-employed10.7%10.6%
Lower supervisory & technical6.3%5.3%
Semi-routine15.8%11.3%
Routine13.3%12%
Never worked & long-term unemployed7.9%8.5%
Full-time students9%7.7%
Education

Highest qualification

21.6% of adults in the BH10 4BS area hold a degree or equivalent, well below the England average of 33.9%. 23% have no qualifications.

BH10 4BSEngland
Degree level or above21.6%33.9%
A level or equivalent17.8%16.9%
GCSE grade 4/C or above15.3%13.3%
Below GCSE grade 4/C11.3%9.7%
Apprenticeship7.5%5.3%
Other qualifications3.5%2.8%
No qualifications23%18.1%
About these figures

Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around BH10 4BS (East Howe & Ensbury Park) (about 1,551 residents).

Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.

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