Affluence in BH1 3AW
How BH1 3AW ranks on deprivation and income, and the work and qualifications behind it.
- Neighbourhood
- East Cliff
- Council
- Bournemouth, Christchurch and Poole
- Region
- South West
- Neighbourhood population
- 1,866 (2024)
How well off BH1 3AW is
On the English Indices of Deprivation 2025, the BH1 3AW area scores 5.0 out of 10, placing it close to the middle of the range for England. Its lowest-scoring category is crime (2.0 out of 10). Scores are ranked within England only, so they can’t be compared across UK nations.
- Crime2.0
- Employment4.0
- Children in low-income families4.0
- Education and skills5.0
- Health and disability5.0
- Living environment5.0
- Income6.0
- Barriers to housing and services6.0
- Older people in low-income households6.0
Household income
Average yearly household income before tax (2022/23), estimated for local neighbourhoods.
Who is in work
47.6% of adults in the BH1 3AW area are in work, below the England average of 55.7%. 35% are retired and 5.6% are full-time students.
Social grade
40% of adults in the BH1 3AW area work in managerial or professional jobs, above the England average of 33.2%.
Highest qualification
42.7% of adults in the BH1 3AW area hold a degree or equivalent, above the England average of 33.9%. 16% have no qualifications.
Census figures aren’t published for single postcodes, so the neighbourhood figures on this tab cover the area around BH1 3AW (East Cliff) (about 1,866 residents).
Sources: English Indices of Deprivation 2025; ONS small area income estimates; Census 2021 (ONS). Open Government Licence v3.0.